We Know All The Shortcuts Taken By Other
Roofers. We Just Refuse To Use Them
On Your (Or Any) Houston-Area Home

At 314 Roofing, Using The Right Products
In The Right Way Is Your Key To Quality

There are plenty of tricks of the trade among providers of Houston-area roofing services. Some of these tricks support the goal of doing work of the highest quality. However, far too often, they’re shortcuts designed only to save your contractor money.

Unfortunately, such attempts to save money can cost you big time both now and in the future. That’s true because they can undermine your roof’s health and longevity.

At 314 Roofing, we know these shortcuts exist. We simply refuse to use them when repairing or replacing your local roof.

Instead, you’ll always find us using top-tier materials on your roofing project. You’ll also find us using best practices for installing those materials. That’s the only way to deliver on our promise of being the region’s go-to option for superior residential roofing.

Common Shortcuts Used By Roofing Contractors

If a Houston-area roofer wanted to, they could install inferior products in several areas on your roof. These areas are either low-visibility or completely hidden from view. And they almost always escape the notice of local homeowners.

Not Using Starter Strips During A Roof Replacement

Starter strips are an essential part of a fully functional asphalt shingle roof. They sit at the edge of the roofline, where they provide a firm attachment point for the courses of shingles that follow.

Why are these strips so important? For starters, they help prevent shingle uplift and loss when high winds hit your roof. They also help your roof shed water with maximum efficiency.

Starter strips aren’t a major expense on any single roofing job. Nevertheless, some roofers try to save money by installing cut-down three-tab shingles in their place. This practice inevitably degrades your roof’s longevity and ability to do its job.

Not Installing Ice And Water Shields On Your Houston-Area Roof

An ice and water shield is an adhesive membrane. It’s installed beneath your primary roofing materials in places where leaks are most likely to occur. That includes:

• The valleys or low spots where two planes of your roof come together
• The penetrations made for things such as vents and chimneys
• Any roof area with a relatively low slope or pitch

Not all local companies go through the time and expense required to install ice and water shields. And even those that do so may fail to install it around all roof penetrations. The end result is significantly higher exposure to leaking.

Using Cheap Residential Roof Underlayment

Underlayment is a layer of material that sits between your primary roofing materials and the underlying deck. Unlike ice and water shields, it covers the entire roof. Its job is to provide a secondary barrier against leaking.

Not all underlayment products are the same. Some are quite robust and do an excellent job of stopping leaks from reaching your home’s interior. Others, however, are relatively flimsy.

As you might expect, flimsy underlayment is typically cheaper. To increase their profit margin, some roofers may choose it over a costlier, higher-quality product.

Roofing Professionalism Over Roofing Profits

At 314 Roofing, we’re aware that many Texas roofers take shortcuts. It’s hard not to notice in an industry that’s infamous for its lack of statewide regulations.

And quite frankly, we understand the temptation. Take the use of starter strips, for example. In the typical year, we could earn an extra $500,000-plus by omitting them and installing cut-down three-tab shingles instead.

But we would never take such a step. Why? It simply goes against our personal and company ethics.

Nothing is more important to us than providing top-notch roofing services. Anything that interferes with that mission is strictly off-limits. That’s true no matter how much extra income it could bring our way.

The Practical Consequences Of Inferior Roofing Services

But more is at stake than 314 Roofing’s reputation as a reliable provider of quality roofing services. The hidden use of cheap materials has a real-world impact on the health of your roof.

More than a few times, we’ve worked with homeowners who need a new roof just five or six years after their last one was installed. Unless it’s exposed to severe conditions, no roof should need help that quickly.

The underlying cause of these premature failures? Cheap materials almost always play a role – especially when they’re combined with a lack of installation expertise.

Since the most common shortcuts hide out of sight, finding a reputable provider is crucial. Otherwise, you may find yourself in trouble when it’s far too late to do anything about it.

Your No-Corners-Cut Houston-Area Roofing Experts

Want a roofing company that prioritizes the protection of your home over its profit margin? Contact 314 Roofing today for your free project quote. We’re standing by to show you exactly what no-corners-cut professionalism looks like.